Consume:
Big Screen
Cinema (shared)
Originally showed news broadcasts
Chose a movie, stuck to that film (one-way)
Television (shared moving to private)
Remote, different channels (one-way)
Personal Computer (private moving to shared)
Almost unlimited range of choice
Can now output media
Small Screen
Personal Media Player eg, iPod (on-the-go entertainment)
Mobile Phones “Smart Phones” (on-the-fly entertainment)
Information
Large gap between possibility in entertainment and reality
Produce:
Fan Film
Consumers producing media
Webisodic Dramas
Microstories
Mash Ups, Re-Genre, Re-Cut
Again, consumers producing media

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